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Using Anthropic Console to Generate Better AI Prompts
Jay McCormack
Jan 2026
Results as a Service for Associations
Design the membership lifecycle
Design the membership lifecycle
your members deserve
Most associations send a welcome email and a renewal invoice - with 11 months of silence in between. We design, build, and run the membership lifecycle that keeps members engaged, informed, and renewing.
Problems We Solve
Every association faces these challenges
50+ years in the association sector taught us one thing: every association struggles with the same problems. Here's how we solve them.
Intelligent Member Service
Your members expect fast, accurate answers - not hold music and email queues. We build AI-powered service systems that handle inquiries around the clock, learning from every interaction.
Technology That Makes Sense
Too many associations get sold technology they don't need. We audit what you have, map where you want to go, and build a practical roadmap your board can understand and your team can execute.
Websites That Work for Members
Your website should do more than look good - it should help members find information, register for events, track CPD, and renew. We build sites that integrate deeply with your AMS.
Stop Doing Things Twice
If your team is manually processing renewals, chasing event registrations, or copying data between systems - that's time they could spend on members. We automate the busywork.
Custom Solutions for Unique Needs
Off-the-shelf software rarely fits an association perfectly. We build custom tools that fill the gaps - bespoke integrations, member-facing applications, and internal systems that just work.
One Message, Every Channel
Your members interact with you through your website, email, events, and publications. We help you manage all of it from one place - create once, publish everywhere, stay consistent.
Our Approach
We know associations
We place associations in the driver's seat, enabling them to deliver an array of content and services to their members that is always relevant and beneficial.
We equip you with the processes, techniques, training and tools to transform the information at your fingertips into valuable insights that drive member engagement and growth.
Learn about our team
50+
Years collective experience
100s
Associations across AU, US & UK
2010
Founded with a single mission
The Designed Member Journey
From welcome email to renewal - and every touchpoint in between
We map every stage of your membership lifecycle and design the communications, triggers, and automations that keep members engaged. No more 11 months of silence. Every member gets the right message at the right time.
Know Every Member
A single view of every interaction, preference, and need
Data from your AMS, website, events, and email - unified into one view. AI surfaces the patterns your team would never spot manually: who's disengaging, who's ready for more, and what each segment actually values.
Your Systems, Connected
Eliminate data silos without replacing what works
We integrate your existing systems so data flows where it needs to. A single source of truth for member information, with API-native connections that survive vendor upgrades without breaking.
Content That Reaches Members
Create once, publish everywhere, always consistent
Every piece of content you create for your members - website, email, publications, mobile app - managed in one place. Your team creates, our systems distribute, and your members receive a consistent experience across every channel.
From the Library
Latest videos
Presentations, demos, and insights on AI and technology for associations.
See what your membership lifecycle should look like
Book a 20-minute walkthrough. We'll map your current membership lifecycle, show you where members disengage, and demonstrate what a designed journey looks like.